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Speed Lessons

Presenting Yourself! Perspectives and Strategies for Self Promotion and Branding

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Panelists:
Angela Myles Beeching, Director, Center for Music Entrepreneurship, Manhattan School of Music
Jade Simmons, Concert Pianist & Arts Entrepreneur
Bill Williams, Trumpeter, Educator, Consultant

Special Guest:
Nina Perlove, Flutist, Educator, Music Critic, Web and Social Media Expert, Consultant

Description:
Join four leaders in the field for an hour-long discussion about branding and self promotion.

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Inside the Audition Process

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Panelists:
James B. Nesbit, Virginia Symphony Orchestra
Robert Levine, Milwaukee Symphony Orchestra
William Amsel, Rochester Philharmonic Orchestra

Moderator:
Ann Drinan, Hartford Symphony

Join us for an engaging discussion with three orchestra professionals as they provide insight into the process and nature of auditions, where we are today, and where we are headed. Registration is free!

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Sharing Your Story: Connecting with the Media and Your Audience

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Presenter: Casey Molino Dunn, Deputy Director, Center for Music Entrepreneurship at Manhattan School of Music

Description: Interacting with both online and traditional media outlets is essential for today’s musicians; with or without a publicist, artists are more successful when they interface with journalists, including bloggers, to effectively promote performances and recordings. Ultimately it’s about reaching your audience.

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Classical Music is Dying – or is it?

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Charles Peltz, Music Director, Glens Falls Symphony Orchestra
Dantes Rameau, Co-Founder, Executive Director and Bassoon Teaching Artist of the Atlanta Music Project
Carlos Javier, Classical Revolution Cleveland
Chris Thibdeau, Conductor, Georgia Youth Symphony Philharmonia Orchestra
Monday, November 12, 2012 – 8pm Eastern

This webinar will be a discussion focused on the plight of classical music and its decline in popular culture. While it may seem that classical music is “dying,” there are programs and individuals that are seeking to revitalize the orchestral world. Join us as leaders of several innovative programs from around the country discuss how they are making in impact in their communities.

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What’s Next: Educating Musicians as Entrepreneurs

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Rachel Roberts
Director of Entrepreneurial Musicianship, New England Conservatory
Monday, October 15, 2012 – 8pm Eastern

This webinar will provide an overview of the themes and mindsets of artists and entrepreneurs, specifically how to hone skills in creative and critical thinking, flexibility, self reliance, communications, technology, promotion – the things artists need to build a satisfying life in music. Attendees are invited to share assumptions, questions, and ideas about their future careers, and gain insight into the programs in place at New England Conservatory and other educational institutions that will help individuals to identify and proactively pursue their professional artistic goals.

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Eat. Sleep. Make Art.

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Jeffrey P. Fisher
Audio/Video Artist and Trainer
Monday, September 17, 2012
8:00pm eastern

There’s more to success than only being consumed by your art.
Learn the real-world strategies that enable you to live the Art Life. All artists – musicians, filmmakers, writers, painters and more – will discover how to make art and make money to support your creative pursuits – whatever they may be. Just like oil and vinegar, art and business do mix – as long as you learn to shake things up a bit using the ideas from this session.

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The Changing Face of Choral Recording and Distribution

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Krista Lang Blackwood
Artistic Director, Octarium
Monday, April 16, 2012
8:00pm eastern

As iPods, iPhones and other popular devices become more populated with apps designed to make recording engineers out of anyone who has a finger to press “record,” it becomes increasingly important that producers of classical choral recordings pay even more attention to processes, quality-control and logical distribution paths. Octarium has recorded four CDs and is in the midst of their fifth. Each CD has presented challenges and each CD has been produced with different equipment and a different recording philosophy. Each CD has also been distributed in different ways. This webinar is designed to present the basics of the recording process, as well as highlight questions of recording style, recording philosophy and mixing and editing of choral sound. It will also delve into the issues of obtaining mechanical rights and digital rights and present good options for distribution of both the physical CD product and the digital product.

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Presenting Concerts in Your Local Community – Creative Ideas for Making Concerts Happen Anywhere

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Ashley Danyew, Steve Danyew
Co-Artistic Directors, Westminster Chamber Music Workshop
Monday, March 19, 2012
8:00pm eastern

As musicians, we love to put on concerts, perform for others, showcase our friends, and share our passion for music with all kinds of audiences. Organizing a concert or a series of events can seem daunting, and we often make excuses why it’s not possible or won’t be successful. In this webinar, we will discuss how we made music happen in our community – from finding sources of funding, to finding performers and venues, to building a local audience base, and more! We will use the Westminster Chamber Music Workshop (WCMW), a chamber music series based in a small New England town as a case study for thinking about creative ways to make music happen in any community – large or small. This webinar will give you the tools to create your own opportunities for music-making and presenting. There is always a way to make it happen – we just need to be creative!

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Putting Your Audience Center Stage

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Members of the Fifth House Ensemble: Melissa Snoza, Eric Snoza, and Adam Marks
February 20, 2012
8:00pm eastern

Melissa Snoza, Eric Snoza, and Adam Marks of the Fifth House Ensemble

“As classical musicians, much of what we focus on has to do with crafting programs. Mostly Mozart? Basically Beethoven? Russian Night? Symphony…Fantastic! We know how to create thematic connections between musical works, but is that what it takes to engage new audiences in our art?” -Fifth House Ensemble

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Look Around You – Who’s There? Diversity in Music

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Ellen Koskoff and John Fetter
Eastman School of Music
November 14, 2011
8:00-9:00 pm Eastern

Look Around You – Who’s There? Diversity in Music

Why do “blind auditions” occur? Why are certain instruments predominantly played by men or women? Why are certain genres of music predominantly played by white musicians and others by musicians of color? Is this a “non-issue” today? Want to talk about it? Here’s your opportunity!

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Finding a Job in Higher Education: Advantages of the Multi-Faceted Musician

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David Bebe and Sean McClowry
College of Saint Rose
Octoboer 18, 2011
8:00-9:00 pm Eastern

Finding a Job in Higher Education: Advantages of the Multi-Faceted Musician
Dr. Bebe and Prof. Mc Clowry will discuss ways of developing and exploring diverse sets of musical and non-musical skills to make yourself more eligible for these type of teaching positions. Both specific professional steps and broad general concepts will be addressed and open for discussion from the online participants.

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Collaborative Commissioning and Performance

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Alecia Lawyer: Founder ROCO (River Oaks Chamber Orchestra)
September 19, 2011
8:00-9:00 pm Eastern

Instead of creating a cookie-cutter orchestra to plug into every city, let’s create unique ensembles by bringing together all parts of our communities through programming, performance and commissions that directly tie to our areas. We will discuss and debate all aspects of entrepreneurialism in the orchestral field through case studies from the River Oaks Chamber Orchestra (ROCO) like: Beer and Brass at a brewery, Dia de Los Muertos celebration and ROCOrooters music ed/datenight.

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